Gerenciamento de Marca

A brand is the story we want people to tell our us when we are not around. Branding are all the different actions we take, consistently, in all touchpoints to convey that story.

The job of a brand manager is to make sure that the brand is consistently represented in all different touchpoints. From the way the receptionist greets visitors, to the look of the website, to the feel of the ads, everything must be consistent with the brand.

Often times, companies see the value of managing actively the brand, but don’t have the resources or bandwidth to tackle the work. That’s when we come in.

Give us a call and let’s discuss if Blue Frog can help you.